What is content curation?

4 Mar

As content marketing expert, you are responsible for creating content at an extremely frequent rate. Studies shows content marketing is proven to help generate leads, increase traffic and brings in other benefits to your site. However, many of us do not have the time, people or budget to write original content to keep up with the demand.

Definition of content curation as follows:

“Content curation is when an individual (or team) consistently finds, organizes, annotates and shares the most relevant and highest quality digital content on a specific topic for their target market.”

How can curation help your business?

Leading marketers are using a mix of 65% created content and 25% curated content. The below infographic shows the biggest benefits of content curation and see how it can help marketers overcome some of their greatest challenges.

Content Curation Infograph

The above article and infograph was first published in curata

Still having doubt on how to use content curation for your site. Content Writer Malaysia can assist you with generation unique content for your blog and website as per your requirements. Just drop us a mail today and our Copywriter Malaysia will be in touch with you soon.

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